Benjamin Walther

The Punctuality Debate: Is Airline On-Time Performance Still Relevant?

The world is changing, and it’s vital that airlines acknowledge re-examining certain long-held beliefs. Undoubtedly, no one blames airlines for the current situation due to COVID-19. However, many airlines are stuck doing things in an outdated way that leads to inefficiency. One thing I often observe when talking to airlines is the quasi-religious focus on…

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How CORONA changes airline KPIs radically!

CORONA is the dominating topic of the airline and aviation industry for many months now. Unprecedented, devastating, and destructive are just a few adjectives that describe the airline nation’s state at this moment. However, we want to take another perspective on CORONA and the airline industry with this blog post.  Analyzing CORONA’s impact on airlines…

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A must-read: 2020’s most-read airline blog posts

What were the topics and blog posts that drove attention in 2020? Was it all about COVID-19? Or about new concepts and innovative ideas? We put together the five most-read airline blog posts of 2020. Enjoy! An exceptional year comes to its end. Looking at the aviation industry, it probably has been the most challenging…

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Airline Podcast: 2020’s Top Episodes Of The ID1 Audio Experience!

With more than 150 podcast episodes, 2020 was a remarkable year. We tried new formats, new topics and invited new co-hosts. But overall, we had one clear goal: Creating the world’s best airline podcasts that focus on data, business intelligence, and KPIs. Continue reading and discover 2020’s top episodes of the ID1 Audio Experience. 2020…

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5 Aircraft Maintenance KPIs Every Airline Should Monitor In Real-Time

There are only a few areas that are equally important for an airline’s safety than aircraft maintenance. Therefore, airlines operate sophisticated reporting systems to ensure the highest level of safety and quality of their aircraft. This article introduces five specific aircraft maintenance KPIs every airline should monitor in real-time. Aircraft maintenance — A vast field…

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4 Reasons Why Your Airline Must Use KPI Benchmarks In Operations

Key Performance Indicators (KPI) have become a standard tool to rationalize a company’s performance. Especially in operations, airlines use the KPI tool to track their performance. This article goes beyond usual KPI usage and manifests the importance of KPI benchmarks. Read on to find out why your airline must use benchmarks for operational KPIs, how…

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Airline KPI App Marketing

aWall Event — Airlines, KPIs, And Design At Its Best

It was the first-ever aWall Product Update Live Show — and it was a blast. On 2nd December, we presented the upcoming aWall release details during a 90-minute live web show. In case you couldn’t tune in, here are the details you have to know. “It was different, but at the same time, amazing, and…

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aWall Special Event — Airline KPIs

aWall — Product Update Special Event

For the first-time-ever, we’re hosting an aWall Product Update live-event! Don’t miss this fantastic show taking place on 2nd December, at 1 pm Central European Time (CET). For the first-time-ever, we’re hosting an aWall Product Update live-event! Don’t miss this fantastic show taking place on 2nd December, at 1 pm Central European Time (CET). 2020…

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Askben - Episode 13

AskBen — Episode 13 — Spotlight On Aviation

We hope y’all ready for the next edition of #AskBen. For this episode, we went back to the roots and answer five super-relevant questions about aviation and airlines! AskBen — Episode 13 — Spotlight On Aviation We’re thrilled to publish the next episode of AskBen. For this edition, we went back to the roots and…

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British Airways Aircraft

Corona: World’s Biggest Airlines To Layoff More Than 100,000 Workers

The COVID-19 pandemic has a devastating effect on the global air industry. While it became evident that airlines will suffer a long-lasting impact, more and more airlines announced job cuts and layoffs as a necessary response to the crisis.  With passenger numbers on an all-time low, parked aircraft, and travel restrictions, airlines are undergoing the…

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Chinese City and Skyscraper

Are We At The Beginning Of A Chinese Aviation & Airline Decade?

COVID-19 turned the airline and aviation industry upside down. Moreover, the aftermath of COVID-19 will redefine the entire industry. Up to now, Chinese airlines seem to handle the pandemic much better than competitors from Europe and the US. What does that mean for the future of the aviation and airline industry? Summary Contrary to US…

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77 Essential KPIs Airlines Track For Improved Operations

Have you ever asked yourself about the metrics airlines monitor during the day of operations? Or in other words, what are the Key Performance Indicators (KPIs) airlines have a close eye on? We work with airlines all over the world and collected the most essential operations KPIs. The most successful airlines are successful because they…

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Crazy Aviation Facts

40 crazy aviation facts you have to know!

I was looking forward to this blog post for quite a time. And today, I can finally announce the start of our ultimate source for crazy aviation facts. Sounds bold? Well, it will definitely take some time — but as you know, Rome wasn’t built in a day 😉 Why Do We Want To Build…

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AskBen Episode 12

A Very Private Session — AskBen Episode #12

We hope y’all ready for the next edition of #AskBen. For this episode, we wanted to know a little bit more about Ben, himself. That’s why we collected your questions during the last weeks that a rather Ben than business-related! AskBen — Episode 12 — A Very Private Session! We’re thrilled to publish the next…

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Future of Business Intelligence

The Future Of Business Intelligence & Key Performance Indicators

We are beyond thrilled to present the first-ever Future Perspective Edition about Business Intelligence and Key Performance Indicators. A massive document that holds innovative thoughts, latest trends, and pioneering concepts! +40 Pages About Business Intelligence And Key Performance Indicators! We are more than thrilled to publish the sixth edition of the “Future Perspective” series. For…

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Data Warehouse and Business Intelligence Cover

Practical Perspective — Data Warehouse & Business Intelligence

We are beyond thrilled to present the first-ever Practical Perspective Edition about Data Warehouses, Business Intelligence, and KPIs. On top of that, all articles are tailored to the airline industry! 40 Pages About Data Warehouses, Business Intelligence, And KPIs! If we have data, let’s look at data. If all we have are opinions, let’s go…

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Master Data Management White Paper

Practical Perspective — Master Data Management

We are beyond thrilled to present the first-ever Practical Perspective Edition about Master Data Management. The document spans across more than 35 pages and contains valuable articles. Plus, unpublished material that will help to drive your master data management project. If you want to have a source for knowledge, including best-tips and a whole bunch…

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Innovations & Digital — AskBen Episode #11

We hope y’all ready for the next edition of #AskBen. For this episode we selected some pioneering questions about innovations and digital approaches. Actually, it was tough to answer some of them — so don’t miss that! AskBen — Episode 11 — Spotlight On KPIs! We’re thrilled to publish the next episode of AskBen. For…

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Master Data Management Strategy: Here’s The Most Important Advice!

If you type in Master Data Management Strategy, Google presents you 519 Million results. Even when we put the hyphens around the phrase “Master Data Management Strategy,” we can choose between 176,000 results. Both numbers are fascinating. However, I genuinely believe that 97% of the results won’t tell you about the most critical advice concerning…

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Implementing Master Data Management Systems — 5 Lessons I Learned!

I think I’m not exaggerating when saying that Master Data Management Systems (MDS) have a boring image. No fancy user interface, no AI, no nothing. Not sexy at all. And I’m not exaggerating when stating that many Master Data Management Systems projects last much longer than expected, don’t achieve set goals, or fail completely. Master…

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10 Most Important IT KPIs You Should Track!

One doesn’t know if the universe is endless. But one thing I’m convinced of is the fact that the universe of IT KPIs is infinite. I wrote many articles about the KPIs of various business areas — finance, HR, social media, etc. And for sure, each of these areas posses a considerable amount of KPIs.…

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Spotlight On KPIs — AskBen Episode #10

We hope y’all ready for the next edition of #AskBen. Especially when you’re dealing with KPIs this episode is a must-watch for you! We’ve collected five essential KPI question for Ben to answer — so don’t miss that! AskBen — Episode 10 — Spotlight On KPIs! We’re thrilled to publish the next episode of AskBen.…

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Future Perspective — Employee Engagement + Corporate Communication

I am thrilled and beyond happy to present the most valuable and insightful content piece we’ve ever created. With the first “Future Perspective” edition about Employee Engagement and Corporate Communication, we put together some of our most essential knowledge and thoughts. With more than 40 pages, we get you prepared for the Future Of Employee…

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Strategy Talk: What’s Wrong With Today’s Corporate Communication?

I’m super happy to share the second part of our strategy talk about internal corporate communication strategy. With this interview part, we focused on today’s shortcomings many companies have in the field of corporate communication and related strategy. However, I also provide very practical advice on how to improve. I do hope the strategy talk…

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Mashing It Up — AskBen Episode #9

We hope y’all ready for the 8th edition of #AskBen. Particularly, because we selected a set of super interesting questions this time! AskBen — Episode 9 — Mashing It Up! We’re thrilled to publish the next episode of AskBen. For this edition, we collected a wide variety of questions — spanning from master data management…

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12 Financial KPIs Every Company Should Monitor!

Key Performance Indicators (KPIs) are probably among the most prominent tools to manage, monitor, and steer a company’s operations and strategy. And if you search Google, you’ll find hundreds of different KPIs that cover your business processes. However, if you’d ask me which KPIs to start with, my immediate answer is Financial KPIs! Marketing Counts,…

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15 Most Essential Social Media KPIs You Must Track!

Social media key performance indicators (KPIs) should reflect an essential part of your social media strategy. They rationalize the success of your social media activities. Moreover, social media KPIs help to monitor whether you are reaching your defined goals or not. Unfortunately, many companies —still— track the wrong social media KPIs. Very often they solely…

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10 Innovation Podcasts You Must Listen To In 2020!

Podcasts are constantly becoming an essential source of insights, knowledge, inspiration — and also thoughts about innovation. Moreover, the number of people listening to podcasts on Spotify, Apple Podcasts, or Google Podcasts is steadily increasing. In the United States alone, approximately 100 million people listen to podcasts. And that number is expected to grow to…

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Social Media Dashboards — 5 Stunning Examples You Should Check Out!

In today’s world, many companies are utilizing social media channels, like Facebook, Twitter, or Instagram. And undoubtedly, focusing on social media channels has become an essential pillar of a company’s success. Therefore, a considerable number of companies try to set up social media dashboards, including their most crucial Key Performance Indicators (KPI). Nevertheless, and although…

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47 Key Performance Indicator Examples — KPIs You Definitely Must Track!

Regardless of the business you operate, or the size of your company, Key Performance Indicators (KPI) are essential for sustainable success and growth. Moreover, monitoring the right set of Key Performance Indicators help to reach business and strategic goals massively. That’s why we put together the most relevant Key Performance Indicator Examples.  Actually, we went…

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10 Most Essential HR & Employee Engagement KPIs

Regardless of the business you operate or the size of your company, Human Resource (HR) and Employee Engagement KPIs are essential for sustainable success and growth. Moreover, monitoring the right set of HR and Employee Engagement KPIs helps to reach business and strategic goals massively. Why Are HR & Employee Engagement KPIs So Essential? The…

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Why Your Employee Motivation Strategy Doesn’t Work & How To Solve It!

Employee motivation and a proper employee motivation strategy is probably a company’s biggest asset. A highly motivated team that’s ready to rock’n’roll can outperform competitors that seem unbeatable on a fact sheet. Money, market position, or brand — that are all crucial factors indeed. But nothing comes close to motivation.  And I know, I’m not…

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Attention Is The Key To Corporate Communication!

I recently stumbled upon an article that talks about the key to corporate communication. Although from 2017 and not that lengthy, the text, that was published on, attracted many people on social networks. And I have to say that the headline caught my attention. Not because I was curious but because I thought this…

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How To Improve Employee Engagement — A 5 Steps Approach

With COVID-19 impacting many businesses and particularly their processes and organization, many companies face new challenges. First and foremost, many companies have to adapt to lockdowns, remote working, and new working models. Accordingly, the question “how to improve employee engagement” during the pandemic and post-COVID times drives many managers. Apparently, employee engagement is probably an…

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Strategy Employee Communication

Strategy Talk: The ROI Of Employee Communication.

This blog post is a summary of an interview I gave about Employee Communication Strategy. What’s contained? Thoughts on the growing relevance of employee communication and how it has to change. Additionally, I touch the aspect of the business case behind employee communication. Interviewer: Many blog posts, podcasts, and videos you published recently cover the…

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Comms, KPIs & Content — AskBen Episode #8

We hope y’all ready for the 8th edition of #AskBen. Particularly, because we selected a set of super interesting questions this time! AskBen — Episode 8 — Coms, KPIs & Content This episode feature a fantastic mixture of questions: Innovative thoughts, Key Performance Indicators, and employee communications! Here’s an overview of the questions of this…

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Focus On Employee Communication — AskBen Episode #7

We’re back with the 7th Edition of AskBen. This time we dedicated the episode to the topic of employee communication. AskBen — Episode 7 — Focus On Employee Communication An entire episode of our hit show focused on one single topic: Employee communication! Why’s that? First, because we received many questions, comments, and feedback about…

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What Is Employee Communication — A Reframed Definition!

Employee communication rapidly jumped back on the agenda of many companies in March 2020. Lockdowns, remote work, and a super-dynamic situation —caused by COVID-19— forced companies to dig deeper into the topic. And even the search phrase “what is employee communication” climbed rapidly in Google Statistics. Many Answers To The Question “What Is Employee Communication”…

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12 Secret Tips For Effective Employee Communication

With Corona impacting businesses all over the world, effective employee communication has become a huge competitive differentiator. Lockdowns, remote work, and the super-dynamic situation force enterprises to elaborate on new ways of effective communication channels. 

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20 Essential Sales KPIs You Should Consider To Measure!

Sales KPIs are a tricky endeavor. First of all, it is a paradise for every person dealing with KPIs. The sales area of a company is predicated for KPIs. There’s so much data available, allowing us to track and monitor so many KPIs. However, on the flip side, that can lead to a so-called KPIs…

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Employee Communication App — 9 Types Of Content You Need!

Everybody knows that there’s no way around employee communication apps anymore. Long before Corona, many companies understood the necessity of exploring new ways to distribute content with employees. Corona was the final punch. Home office, de-centralized working, and a hunger for information accelerated that progress immensely. However, that last months provide one super essential lesson…

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How To Drive Employee Motivation With 1,000 Content Pieces In A Day!

Personally, I am genuinely convinced that employee motivation —still— is #1 key to a successful business. Moreover, I’m super-convinced that the combination of content management and corporate communication holds such a massive potential to drive employees’ motivation. Although totally underrated by (many) companies, I consider that as a unique possibility to create knowledge, drive efficiency,…

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Putting It On A Higher Level — Here’s AskBen Episode #6

We’re super happy to share the sixth episode of AskBen with you today. We’re back with a new episode of AskBen! We’ve received so much feedback from you. And many told us that they love our content but would prefer more technical content — instead of airline-specific. So, we took that seriously and decided to…

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Why Master Data Management Is Important

7 Reasons Why Master Data Management Is So Important!

Today we are writing history. Once and for all, we will answer the question of why Master Data Management is that important. And let me be frank. Master Data Management is a topic with a bad reputation. Boring, unsexy, not needed are just a few things people tell me when we discuss Master Data Management.…

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Business Intelligence Dashboard

Why Facebook Rocks And Your Business Intelligence Dashboard Sucks!

I know, the title of this blog post is a bold statement. It probably sounds kind of weird in the beginning. Moreover, I guess the first thing that comes to your mind is something like: What the heck has Facebook to do with a business intelligence (BI) dashboard? Of course, we are talking about two…

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Corporate Communication

7 Strategies That Radically Rethink Corporate Communication

I genuinely believe that it is time to rethink (internal) corporate communication radically. I know you may say, “wait, wait, wait — we’re doing quite good with our current strategies. No need to change anything.” But let me tell you: The world has changed during the last years. And I’m not talking about the recent…

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Master Data Management Best Practices

Master Data Management: 8 Best-Practices You Have To Know!

Master Data Management isn’t shiny, sexy, or fancy. I’d even say that 99 out of 100 people would call Master Data Management simply “boring”. Sometimes when I discuss Master Data Management and best practices in this field I have to start by explaining that Master Data Management isn’t about black screens with green letters on…

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