Content-At-Scale — What Airlines Can Learn From Social Media.

In my discussions about social media with airlines, most of the colleagues solely think about marketing and customer. This isn’t wrong. Especially since today’s social media channels provide limitless possibilities for these areas. However, I think airlines have to go one step further. Instead using Facebook, Twitter, and Instagram as marketing or customer communication tool … Continue reading Content-At-Scale — What Airlines Can Learn From Social Media.